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Published in 2017 at "Organizational Research Methods"
DOI: 10.1177/1094428117706534
Abstract: This article describes the too little/too much (TLTM) scale as an innovation in rating scale methodology that may facilitate research on the too-much-of-a-good-thing effect. Two studies demonstrate how this scale can improve the ability to…
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Keywords:
tltm scale;
methodology;
much scale;
scale ... See more keywords