Journalism as Multichannel Communication
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DOI: 10.1080/1461670x.2018.1507685
Abstract: The use of social media reinforces the change in journalism from a single-channel activity to multichannel communications. News organizations and journalists must learn to simultaneously operate several social media channels. Furthermore, social media is multi-functional… read more here.
Keywords: social media; journalism; multichannel communication; journalism multichannel ... See more keywords
Channel Switching and Adaptive Behaviors in Multichannel Communication
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DOI: 10.1145/3757401
Abstract: People often use multiple communication apps concurrently for messaging, yet how they use these channels together and the motivations for switching between them remain underexplored. To investigate this, we conducted a two-week diary study followed… read more here.
Keywords: adaptive behaviors; multichannel communication; channel switching; communication ... See more keywords