Narrative Force: How Science and Storytelling Impact Parental Concussion Beliefs and Intentions Through Transportation and Trust
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DOI: 10.1080/10410236.2024.2424054
Abstract: ABSTRACT Although news and entertainment coverage of sports concussions has increased in recent years, many parents of adolescent athletes remain indifferent to or unaware of practices that would mitigate concussion harm. This experiment with U.S.… read more here.
Keywords: concussion; narrative force; force science; transportation trust ... See more keywords
Customer encounter satisfaction and narrative force: an investigation of user-generated content on TripAdvisor
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DOI: 10.1080/15022250.2023.2194272
Abstract: ABSTRACT Customer satisfaction research is often undertaken quantitatively employing multi-item standard questionnaires. Instead, this study seeks to understand how restaurant customers themselves articulate their encounter satisfaction experiences from the user-generated content (UGC) reviews they post… read more here.
Keywords: narrative force; tripadvisor; encounter satisfaction; satisfaction ... See more keywords