Pricing for newly-launched experience products: Free trial or not?
Sign Up to like & getrecommendations! Published in 2019 at "Transportation Research Part E: Logistics and Transportation Review"
DOI: 10.1016/j.tre.2019.04.001
Abstract: Abstract We investigate a startup firm’s incentives to offer free trial in Monopoly and Duopoly settings, and explore how free trial affects firms’ pricing decisions. We find customers’ prior belief plays a key role and… read more here.
Keywords: trial; experience products; launched experience; newly launched ... See more keywords
Are newly launched pharmacotherapies efficacious in treating idiopathic pulmonary fibrosis? Or is there still more work to be done?
Sign Up to like & getrecommendations! Published in 2017 at "Expert Opinion on Pharmacotherapy"
DOI: 10.1080/14656566.2017.1383382
Abstract: ABSTRACT Introduction: Idiopathic pulmonary fibrosis (IPF) is a challenging and multifactorial disease that has been thought for some time to lack effective treatments. The approval of two drugs, nintedanib and pirfenidone, has heralded a new… read more here.
Keywords: newly launched; idiopathic pulmonary; pharmacotherapies efficacious; pulmonary fibrosis ... See more keywords