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Published in 2017 at "Journal of Health Communication"
DOI: 10.1080/10810730.2016.1268222
Abstract: There is a lack of research examining whether smoking cues in anti-tobacco advertisements elicit cravings, or whether this effect is moderated by countervailing message attributes, such as disgusting images. Furthermore, no research has examined how…
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Keywords:
tobacco;
message;
processing;
nicotine withdrawn ... See more keywords