Taxonomy of New Product Development Process Risks: An Empirical Study of Indian Automotive Industry
Sign Up to like & getrecommendations! Published in 2022 at "IEEE Transactions on Engineering Management"
DOI: 10.1109/tem.2020.2994025
Abstract: New products are major sources of competitive advantage and success for most of the manufacturing enterprises. New product development (NPD) processes are getting increasingly complex due to today's globalized market and customers’ desire for technologically… read more here.
Keywords: indian automotive; automotive industry; npd process; new product ... See more keywords
A DCOR-BASED NPD PROCESS REDESIGN APPROACH WITH GROUNDED THEORY EVALUATION
Sign Up to like & getrecommendations! Published in 2019 at "South African Journal of Industrial Engineering"
DOI: 10.7166/30-2-2008
Abstract: This research proposes a benchmarking-based process redesign approach for a new product development (NPD) process. The proposed method compares the semantic similarities of the design activities in the as-is NPD process with the activities in… read more here.
Keywords: redesign approach; npd process; process; process redesign ... See more keywords