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Published in 2019 at "Journal of Retailing and Consumer Services"
DOI: 10.1016/j.jretconser.2019.03.020
Abstract: Abstract Prosocial behaviors such as organizational citizenship behavior (OCB) and customer-oriented citizenship behavior (CCB) are the social currency in socialization process, especially in the service encounter context. However, less is known about how OCB and…
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Keywords:
ccb;
ocb ccb;
employee performance;
empathy mindfulness ... See more keywords