Examining Generation Z Consumer Online Fashion Resale Participation and Continuance Intention through the Lens of Consumer Perceived Value
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DOI: 10.3390/su15108213
Abstract: The fashion industry has recently embraced a circular economy due to the increased consumer awareness of environmental issues, especially among younger generations. However, it is unclear if younger consumers, especially Generation Z, are willing to… read more here.
Keywords: online fashion; fashion; consumer; generation ... See more keywords