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Published in 2017 at "International Journal of Production Economics"
DOI: 10.1016/j.ijpe.2016.11.012
Abstract: With the rapid growth of online shopping, online sellers are facing more sales opportunities and challenges in the highly-competitive e-commerce market. Sellers that can generate high customer cumulative ratings may experience higher demand and profits.…
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Keywords:
customer cumulative;
online sellers;
customer;
cumulative ratings ... See more keywords