Food Ordering and Delivery: How Platforms and Restaurants Should Split the Pie
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DOI: 10.1287/mnsc.2023.00435
Abstract: Food ordering and delivery platforms generate online demand for restaurants and deliver food to customers. In return, restaurants pay platforms a commission, typically a percentage of the order amount. Platforms offer partner restaurants the choice… read more here.
Keywords: platforms restaurants; food; ordering delivery; delivery ... See more keywords