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Published in 2020 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2019.01.005
Abstract: Abstract This study draws on the theory of social practices as a novel theoretical lens to understand sustainable organic food consumption. Through a situated investigation of the South Korean organic foods market, the findings uncover…
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Keywords:
status;
fashioning organics;
consumption;
organics wellbeing ... See more keywords