Borderline Pathological Celebrity Worship and Impulsive Buying Intent: Mediating and Moderating Roles of Empathy and Gender
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DOI: 10.3389/fpsyg.2022.823478
Abstract: The present study constructed a moderated mediation model to examine whether borderline pathological celebrity worship may be associated with higher levels of impulsive buying intent. The mediating role of empathy and the moderating role of… read more here.
Keywords: pathological celebrity; impulsive buying; borderline pathological; buying intent ... See more keywords