Articles with "patronage intentions" as a keyword



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Same scandal, different moral judgments: the effects of consumer-firm affiliation on weighting transgressor-related information and post-scandal patronage intentions

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Published in 2021 at "European Journal of Marketing"

DOI: 10.1108/ejm-10-2020-0728

Abstract: Purpose Corporate scandals involving senior executives plague many businesses. Although customers and noncustomers may be exposed to news of the same scandal, they may appraise dimensions of the transgression differently, thereby affecting post-scandal patronage intentions.… read more here.

Keywords: scandal; scandal patronage; patronage intentions; post scandal ... See more keywords
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The Influence of Mall Management Dimensions on Perceived Experience and Patronage Intentions in an Emerging Economy

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Published in 2023 at "Sustainability"

DOI: 10.3390/su15043258

Abstract: A significant breakthrough in organised retail in an emerging economy such as Bangladesh, coupled with growing competition among mall managers, necessitates determination of the factors that contribute to a satisfactory shopping experience and long-term patronage… read more here.

Keywords: influence; emerging economy; patronage intentions; experience ... See more keywords