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Published in 2018 at "Health Communication"
DOI: 10.1080/10410236.2017.1312202
Abstract: ABSTRACT Based on the theory of normative social behavior (Rimal & Real, 2005), this study examined the effects of descriptive norms, close versus distal peer injunctive norms, and interdependent self-construal on college students’ intentions to…
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Keywords:
injunctive norms;
peer injunctive;
college;
self construal ... See more keywords