Emerging bicycle tourism and the theory of planned behavior
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DOI: 10.1080/09669582.2016.1202955
Abstract: ABSTRACT In this study, we investigated the process of travelers’ decision formation for bicycle touring as a form of sustainable tourism activity. We extended the theory of planned behavior (TPB), using personal norm and past… read more here.
Keywords: tourism; theory planned; planned behavior; personal norm ... See more keywords
Understanding Consumers’ Food Waste Reduction Behavior—A Study Based on Extended Norm Activation Theory
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DOI: 10.3390/ijerph19074187
Abstract: Based on norm activation theory, a research framework was built to explore the food waste reduction behavior when consumers eat out. The framework included behavior intentions and four psychological factors: awareness of consequence (persons understanding… read more here.
Keywords: food; reduce food; food waste; personal norm ... See more keywords