Articles with "persuasive effect" as a keyword



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Fret not thyself: The persuasive effect of anger expression and the role of perceived appropriateness

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Published in 2018 at "Motivation and Emotion"

DOI: 10.1007/s11031-017-9661-3

Abstract: Anger expression is increasingly prevalent in Western mass media, particularly in messages that aim to persuade the audience of a certain point of view. There is a dearth of research, however, investigating whether expressing anger… read more here.

Keywords: anger; perceived appropriateness; anger expression; persuasive effect ... See more keywords
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Frontiers: The Persuasive Effect of Fox News: Noncompliance with Social Distancing During the COVID-19 Pandemic

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Published in 2021 at "Marketing Science"

DOI: 10.1287/mksc.2021.1328

Abstract: Cable news channels—and Fox News in particular—affected the extent to which viewers’ complied with experts’ social distancing guidelines early on in the COVID-19 pandemic. read more here.

Keywords: social distancing; news; frontiers persuasive; fox news ... See more keywords