Understanding Users’ Urge to Post Online Reviews: A Study Based on Existence, Relatedness, and Growth Theory
Sign Up to like & getrecommendations! Published in 2022 at "SAGE Open"
DOI: 10.1177/21582440221129851
Abstract: Online user-generated content continues to attract the attention of practitioners and academics. However, there is limited research on the fundamental motivations and psychological factors underpinning users’ urge to post online. Thus, the objective of this… read more here.
Keywords: urge post; online reviews; growth; existence relatedness ... See more keywords