Segmentation of Potato Consumers Based on Sensory and Attitudinal Aspects †
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DOI: 10.3390/foods9020161
Abstract: Consumer hedonic scores for potatoes were linked to sensory characteristics to understand the underlying consumer segments, flavor and texture preferences and attitudinal associations regarding potatoes. Consumers were asked to evaluate liking on a 9-point hedonic… read more here.
Keywords: consumers based; segmentation potato; potato; sensory attitudinal ... See more keywords