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Published in 2020 at "Acta Astronautica"
DOI: 10.1016/j.actaastro.2018.08.004
Abstract: Abstract Introduction Many astronauts experience intense emotional reactions to viewing the Earth from space that changes the way they see the planet and humanity's place in the universe. Frank White has described this phenomenon as…
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Keywords:
pre launch;
change;
space;
overview effect ... See more keywords
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Published in 2017 at "International Journal of Research in Marketing"
DOI: 10.1016/j.ijresmar.2017.12.006
Abstract: Abstract Sequels have become a profitable strategy in the U.S. motion picture industry because of their strong name recognition. However, while the established positioning of a sequel may help insulate it from competing firms' advertising…
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Keywords:
launch advertising;
online search;
advertising;
differ original ... See more keywords
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Published in 2020 at "IEEE Access"
DOI: 10.1109/access.2020.3023346
Abstract: Pre-launch success prediction of a product is a challenge in today’s electronic world. Based on this prediction, industries can avoid huge losses by deciding on whether to launch or not to launch a product into…
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Keywords:
resilient distributed;
pre launch;
launch prediction;
prediction ... See more keywords