Priming creativity as a strategy to increase creative performance by facilitating the activation and use of remote associations
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DOI: 10.1016/j.jesp.2016.06.010
Abstract: Abstract Attempts at idea generation often produce outputs that are marked by restricted creativity. This lack of originality is often due to responses being tethered to recently activated knowledge and salient examples. The current research… read more here.
Keywords: creativity strategy; strategy increase; creativity; performance ... See more keywords