An exploratory product evaluation of the Manchester Motor Skills Programme
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DOI: 10.1080/02667363.2016.1261803
Abstract: Abstract This study is an exploratory product evaluation of the Manchester Motor Skills Programme (MMSP). A mixed methodology was used to explore intended, unintended, positive and negative outcomes for four Key Stage 2 (KS2) children… read more here.
Keywords: motor skills; exploratory product; product evaluation; manchester motor ... See more keywords
The Influence of Brand Image and Favorability Toward Citizens in a Product’s Country of Origin on Product Evaluation: Moderating Effects of Switching Costs
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DOI: 10.3389/fpsyg.2022.740269
Abstract: This study aimed to provide practical implications for South Korean corporations seeking to enter the Chinese market. It explored the influences of brand image and favorability toward citizens in a product’s country of origin (FCPCO)… read more here.
Keywords: brand; product; product evaluation; brand image ... See more keywords
A Novel Approach of Integrating Natural Language Processing Techniques with Fuzzy TOPSIS for Product Evaluation
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DOI: 10.3390/sym14010120
Abstract: Product designers need to fully understand consumers’ emotional preferences and responses for product forms to improve products. However, users and designers have different understandings and concepts in the product evaluation process, which will lead to… read more here.
Keywords: product evaluation; processing techniques; product; method ... See more keywords