Facebook as a Promotional Tool for Spanish Museums 2016–2020 and COVID Influence
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DOI: 10.1080/10496491.2021.1888179
Abstract: Abstract As Waller and Waller stated, Social Media produces an intense effect on culture-based institutions' practice. Social networks promote the concept of "digital social museum", as one that takes advantage of digital technologies' opportunities to… read more here.
Keywords: promotional tool; tool spanish; tool; facebook promotional ... See more keywords
Corporate social responsibility as an effective promotional tool for the Malaysian halal certified companies in the era of Covid-19
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DOI: 10.1108/jima-09-2020-0287
Abstract: Purpose This paper aims to intend to ascertain whether corporate social responsibility (CSR) can serve as an effective promotional tool for the Malaysian halal certified companies in the era of Covid-19 pandemic. Starting from being… read more here.
Keywords: promotional tool; halal certified; halal; responsibility ... See more keywords