Persuasive Effects of Point of View, Protagonist Competence, and Similarity in a Health Narrative About Type 2 Diabetes
Sign Up to like & getrecommendations! Published in 2017 at "Journal of Health Communication"
DOI: 10.1080/10810730.2017.1341568
Abstract: We examined the persuasive effects of three narrative features in a message about type 2 diabetes: narrative point of view (first- vs. third-person perspective), protagonist competence (positive role model who prevents diabetes vs. negative role… read more here.
Keywords: similarity; view; point view; type diabetes ... See more keywords
The Presence of the Protagonist: Explaining Narrative Perspective Effects Through Social Presence
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DOI: 10.1080/15213269.2019.1665548
Abstract: ABSTRACT Based on two experiments, this paper advances the concept of social presence as a novel mechanism through which narrative perspective (first- versus third-person) exerts persuasive effects on attitudes toward outgroup policies and behavioral intentions… read more here.
Keywords: narrative perspective; presence; social presence; protagonist ... See more keywords
The Bidirectional Relation Between Counterfactual Thinking and Closeness, Controllability, and Exceptionality
Sign Up to like & getrecommendations! Published in 2022 at "Frontiers in Psychology"
DOI: 10.3389/fpsyg.2022.732870
Abstract: In four experiments, we explored the inferences people make when they learn that counterfactual thinking has occurred. Experiment 1 (N = 40) showed that knowing that a protagonist had engaged in counterfactual thinking (compared to… read more here.
Keywords: closeness controllability; thinking; protagonist; controllability exceptionality ... See more keywords