Influencers en Instagram y publicidad engañosa: la necesidad de regular y autorregular
Sign Up to like & getrecommendations! Published in 2020 at "Estudios Sobre El Mensaje Periodistico"
DOI: 10.5209/esmp.66921
Abstract: The recommendations of products and services on Instagram by influencers have become a widespread advertising practice. 68% of Spanish social networks users follow influencers, so brands consider them a valuable channel to prescribe themselves and… read more here.
Keywords: osa necesidad; influencers instagram; enga osa; necesidad regular ... See more keywords