Does Corporate Social Responsibility Put Reputation at Risk by Inviting Activist Targeting? An Empirical Test among European SMEs
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DOI: 10.1002/csr.1422
Abstract: Corporate social responsibility (CSR) is believed to improve a company's reputation. However, CSR may also put reputation at risk by making the company a more attractive target for activists' campaigns. We test this effect on… read more here.
Keywords: put reputation; social responsibility; csr; corporate social ... See more keywords