Origin and money matter: The airline service quality expectations of international students
Sign Up to like & getrecommendations! Published in 2017 at "Journal of Hospitality and Tourism Management"
DOI: 10.1016/j.jhtm.2017.03.001
Abstract: International students represent a relevant market for national tourism organisations, educational institutions, travel agencies and transport providers. These potential tourists may travel for a variety of touristic and non-touristic reasons and an understanding of their… read more here.
Keywords: quality expectations; international students; service quality; airline service ... See more keywords
Emoji Are Not All Created Equal: The Effects of Emoji Variations on Brand Attitudes, Product Quality Expectations and Trial Intentions
Sign Up to like & getrecommendations! Published in 2025 at "International Journal of Consumer Studies"
DOI: 10.1111/ijcs.70088
Abstract: Contributing to a burgeoning area of research on the nuanced effects of emojis in brand communications, the current research builds understanding of two dominant forms of emoji role—emojis as text reinforcement and emojis as text… read more here.
Keywords: product; attitudes product; quality expectations; brand ... See more keywords