Evolutionary food quality and location strategies for restaurants in competitive online-to-offline food ordering and delivery markets: An agent-based approach
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DOI: 10.1016/j.ijpe.2018.05.008
Abstract: Abstract In the booming online-to-offline (O2O) food ordering and delivery market, numerous independent restaurants are competing for orders placed by customers via online food ordering platforms. The food quality and location decisions are deemed to… read more here.
Keywords: food ordering; quality location; food; food quality ... See more keywords