How to relate to quality and marketing in project focused environments: A literature review of real-world thinking
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DOI: 10.1109/emr.2017.2768506
Abstract: When thinking about product or service quality, one does not usually think of its role with marketing. However, this study indicates otherwise. The study explores how companies conduct market research to optimize customer satisfaction by… read more here.
Keywords: quality; review; marketing; marketing project ... See more keywords