Tourist’s rational and emotional engagement across events: a multi-event integration view
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DOI: 10.1108/ijchm-09-2020-1098
Abstract: Purpose The purpose of this study is to investigate and compare the role of communication, structural and intangible elements on both tourists’ rational and emotional engagement across five different types of events (nature, gastronomy, religion,… read more here.
Keywords: rational emotional; engagement across; emotional engagement; event ... See more keywords