EXPRESS: Early Cost Realization and College Choice
Sign Up to like & getrecommendations! Published in 2021 at "Journal of Marketing Research"
DOI: 10.1177/00222437211026337
Abstract: We propose a formal tuition myopia model of the decision-making process by which students evaluate the financial costs and returns of college. In simulations, surveys, and experiments, we find that... read more here.
Keywords: college choice; college; cost realization; early cost ... See more keywords