The Effect of Auditory and Visual Recommendations on Choice
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DOI: 10.1177/09567976221106349
Abstract: We explore the effect of recommendation modality on recommendation adherence. Results from five experiments run on various online platforms (N = 6,103 adults from TurkPrime and Prolific) show that people are more likely to adhere… read more here.
Keywords: effect; visual recommendations; recommendation; auditory visual ... See more keywords