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Published in 2020 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2020.07.001
Abstract: Abstract The resource-based theory states that having valuable, rare, inimitable, non-substitutable, and organized (VRIN-O) resources and capabilities give firms a sustainable performance. However, by integrating the attention-based view, we raise a question as to why…
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Keywords:
relative exploration;
theory;
exploration;
resource ... See more keywords