Religiosity, idealism, and ethical consumption: the mediating effect of perceived customer effectiveness and moral obligation
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DOI: 10.1108/jsocm-07-2020-0116
Abstract: Purpose The cognitive processes through which religiosity and idealism affect ethical consumption have received little attention in prior research. This study aims to explore the influence of religiosity and idealism on ethical purchasing intention through… read more here.
Keywords: ethical consumption; idealism; religiosity idealism; moral obligation ... See more keywords