Examining the Paths from Export Strategic Orientations to Export Performance: The Mediating Role of Export Resource Transformation Capability
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DOI: 10.1002/tie.21878
Abstract: Export strategic orientation research suggests that export entrepreneurial orientation (EO) and market orientation (MO) directly affect export performance. Based on the dynamic capability theory, this study hypothesizes that export resource transformation capability is an intervening… read more here.
Keywords: export; resource transformation; export resource; capability ... See more keywords