The impact of retro imagery on historic travel intentions
Sign Up to like & getrecommendations! Published in 2023 at "Journal of Vacation Marketing"
DOI: 10.1177/13567667231159147
Abstract: Popular travel destinations worldwide are often visited because they are historically significant. As such, many historic locations are promoted using historical imagery. While tourist attractions and travel destinations advertise based on their historical significance, few… read more here.
Keywords: retro imagery; travel destinations; impact retro; imagery ... See more keywords