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Mining online reviews with a Kansei-integrated Kano model for innovative product design

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Published in 2021 at "International Journal of Production Research"

DOI: 10.1080/00207543.2021.1949641

Abstract: Optimising affective design based on customer needs help to earn competitive advantages. However, affective design has been studied qualitatively and the value of online opinions providing affectiv... read more here.

Keywords: kansei integrated; online reviews; mining online; reviews kansei ... See more keywords