Revitalising rural Scotland: Loch Fyne, branding and belonging
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DOI: 10.1108/jpmd-06-2019-0044
Abstract: Purpose The purpose of this paper is twofold. It seeks to explore the relationship between place branding in rural areas and community building. Furthermore, the paper advances the growing body of work, that examines the… read more here.
Keywords: rural scotland; place; loch fyne; place branding ... See more keywords