Articles with "rock macromarketing" as a keyword



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Rock On, Macromarketing!

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Published in 2020 at "Journal of Macromarketing"

DOI: 10.1177/0276146719900400

Abstract: Four years ago in January 2016, I began my first three-year term as editor of the Journal of Macromarketing. I accepted another three-year term that began in January 2019. However, because my wife Cindy received… read more here.

Keywords: editor journal; joe; editor; macromarketing rock ... See more keywords