Creating effective visuals for destination marketing videos: Scenery vs people
Sign Up to like & getrecommendations! Published in 2022 at "Journal of Vacation Marketing"
DOI: 10.1177/13567667221081147
Abstract: By drawing from imagery and consumer choice theories, we examine how visuals of faces and social groups can foster behavioural intention and emotional effects in the case of nature tourism video marketing. We implemented an… read more here.
Keywords: scenery; marketing; behavioural intention; destination marketing ... See more keywords
Evidence for human-centric in-vehicle lighting: Part 2—Modeling illumination based on color-opponents
Sign Up to like & getrecommendations! Published in 2022 at "Frontiers in Neuroscience"
DOI: 10.3389/fnins.2022.969125
Abstract: Illumination preference models are usually defined in a static scenery, rating common-colored objects by a single scale or semantic differentials. Recently, it was reported that two to three illumination characteristics are necessary to define a… read more here.
Keywords: scenery; color; human centric; vehicle ... See more keywords
Restorative Effects of Observing Natural and Urban Scenery after Working Memory Depletion
Sign Up to like & getrecommendations! Published in 2022 at "International Journal of Environmental Research and Public Health"
DOI: 10.3390/ijerph20010188
Abstract: According to attention restoration theory observing nature has restorative effects on cognitive components, such as working memory, after a cognitive depleting task. Additionally, urban environments are thought to have no effect or even a negative… read more here.
Keywords: scenery; restoration; working memory; restorative effects ... See more keywords