Log-Based Session Profiling and Online Behavioral Prediction in E–Commerce Websites
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DOI: 10.1109/access.2020.3024649
Abstract: Improvements to customer experience give companies a competitive advantage, as understanding customers’ behaviors allows e-commerce companies to enhance their marketing strategies by means of recommendation techniques and the customization of products and services. This is… read more here.
Keywords: commerce; log based; prediction; based session ... See more keywords