Articles with "sexualization" as a keyword



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Shades of Sexualization: When Sexualization Becomes Sexual Objectification

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Published in 2018 at "Sex Roles"

DOI: 10.1007/s11199-017-0808-1

Abstract: Sexualization in mass media is a widespread phenomenon. Although sexualization and sexual objectification are often used as synonymous, they are two different concepts. Across two studies, we investigated how sexualization affects perceptions of women (Study… read more here.

Keywords: level sexualization; sexualized revealing; sexual objects; sexualization ... See more keywords
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Does Sex Really Sell? Paradoxical Effects of Sexualization in Advertising on Product Attractiveness and Purchase Intentions

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Published in 2020 at "Sex Roles"

DOI: 10.1007/s11199-020-01190-6

Abstract: To test the “sex sells” assumption, we examined how Italian men and women react to sexualized advertising. Women showed lower product attractiveness and purchase intentions toward products presented with sexualized female models than with neutral… read more here.

Keywords: purchase intentions; purchase; sexualization; product attractiveness ... See more keywords
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Adolescents’ Sex-Related Alcohol Expectancies and Alcohol Advertisements in Magazines: The Role of Wishful Identification, Realism, and Beliefs about Women’s Enjoyment of Sexualization

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Published in 2019 at "Journal of Health Communication"

DOI: 10.1080/10810730.2019.1630523

Abstract: In the United States, approximately one in five sexually active teens report alcohol or drug use before their last sexual encounter. The co-occurrence of alcohol with sex increases risky behaviors, such as having unprotected sex.… read more here.

Keywords: alcohol expectancies; sex; sex related; related alcohol ... See more keywords