Mediated Public Diplomacy Redefined: Foreign Stakeholder Engagement via Paid, Earned, Shared, and Owned Media
Sign Up to like & getrecommendations! Published in 2019 at "American Behavioral Scientist"
DOI: 10.1177/0002764219835279
Abstract: Mediated public diplomacy literature examines the engagement of foreign audiences by governments via mediated channels. To date, scholars have examined the competitive contest between global rivals in promoting and contesting one another’s frames as reflected… read more here.
Keywords: shared owned; mediated public; owned media; foreign stakeholder ... See more keywords