Articles with "signage" as a keyword



English signage shaping Tokyo's mosaic cityscape

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Published in 2024 at "English Today"

DOI: 10.1017/s0266078424000142

Abstract: Abstract Through the analysis of English in the linguistic landscape (LL) of Tokyo, this article demonstrates the diverse functions of English on signage and argues that the use of English in different areas of Tokyo… read more here.

Keywords: mosaic cityscape; tokyo mosaic; english signage; cityscape ... See more keywords

Medium and domains in the linguistic landscapes of the Grand Mosque in Mecca

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Published in 2019 at "Journal of Multilingual and Multicultural Development"

DOI: 10.1080/01434632.2018.1461874

Abstract: ABSTRACT This paper explores the linguistic landscape (LL) of the Grand Mosque in Mecca and shows how this religious site contains within it different domains, each with their own LL and preferred mediums of display.… read more here.

Keywords: mosque mecca; mosque; medium; signage ... See more keywords

Optimizing location planning of tourism signage systems based on space syntax theory- a case of Lukang Old Street in Taiwan

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Published in 2024 at "Journal of Asian Architecture and Building Engineering"

DOI: 10.1080/13467581.2024.2423791

Abstract: ABSTRACT This study explores the optimization of tourism signage systems location planning in Lukang Old Street, Taiwan, using space syntax theory. The tourism signage systems plays a crucial role in providing movement and tourism route… read more here.

Keywords: old street; lukang old; tourism; signage ... See more keywords

Exploring the factors influencing consumers' engagement with AI digital signage in retailing: evidence from Taiwan

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Published in 2025 at "Journal of Enterprise Information Management"

DOI: 10.1108/jeim-05-2024-0246

Abstract: This study aims to explore how AI digital signage functions as an experiential interface in retail settings. Drawing from Schmitt's experiential marketing framework, AI digital signage is examined as a touchpoint that delivers sensory (SENSE),… read more here.

Keywords: experience; consumer; signage retailing; factors influencing ... See more keywords

Semiotic educationscapes in Thailand: affective stance versus affective regime

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Published in 2025 at "Qualitative Research Journal"

DOI: 10.1108/qrj-05-2025-0164

Abstract: Since little research has examined the interpretation of signage on campus, the purpose of this research is to examine international university students’ affective stances toward the semiotic educationscapes on campuses of both government universities (GUs)… read more here.

Keywords: campus; affective regime; affective stances; research ... See more keywords

Image-Matching Based Identification of Store Signage Using Web-Crawled Information

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Published in 2018 at "IEEE Access"

DOI: 10.1109/access.2018.2865490

Abstract: We address automatic matching of street images with relevant web resources to enable the identification of store signage in street images. Identification methods for signage usually involve image matching, which attempts to match query images… read more here.

Keywords: crawled information; image matching; web crawled; signage ... See more keywords

Cognitive Model of Agent Exploration with Vision and Signage Understanding

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Published in 2022 at "Computer Graphics Forum"

DOI: 10.1111/cgf.14631

Abstract: Signage systems play an essential role in ensuring safe, stress‐free, and efficient navigation for the occupants of indoor spaces. Crowd simulations with sufficiently realistic virtual humans provide a convenient and cost‐effective approach to evaluating and… read more here.

Keywords: model agent; cognitive model; signage; exploration ... See more keywords

Effectiveness of signage in preventing adolescents and young adults from accessing e-cigarettes in retail stores: a discrete-choice experiment

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Published in 2025 at "Tobacco Control"

DOI: 10.1136/tc-2025-059467

Abstract: Background Displaying signage about the minimum legal age (MLA) for tobacco, including e-cigarette sales in retail stores, is a common public health strategy intended to reduce underage access. This study examines a variety of messages… read more here.

Keywords: choice experiment; discrete choice; tobacco; retail stores ... See more keywords

EXPRESS: In-Store Advertising with Digital Signage

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Published in 2025 at "Journal of Marketing"

DOI: 10.1177/00222429251351578

Abstract: Digital signage at the point of sale is emerging as a significant revenue source for retailers and a growing advertising platform for manufacturing brands. Yet, empirical research on its effectiveness remains limited. This study leverages… read more here.

Keywords: signage; digital signage; store advertising; advertising digital ... See more keywords

Assessment of Visual Effectiveness of Metro Evacuation Signage in Fire and Flood Scenarios: A VR-Based Eye-Movement Experiment

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Published in 2025 at "Buildings"

DOI: 10.3390/buildings15203771

Abstract: Emergency evacuation signage in metro stations plays a critical role in guiding occupants to evacuate quickly and safely. However, variations in placement height and other display attributes can affect the perceptual efficiency of signage. This… read more here.

Keywords: fire flood; evacuation; emergency; evacuation signage ... See more keywords

Bridging Perceptual Gaps: Designers vs. Non-Designers in Urban Wayfinding Signage Preferences

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Published in 2024 at "Sustainability"

DOI: 10.3390/su16229653

Abstract: As urban environments become increasingly complex and the costs and challenges of infrastructure upgrades continue to rise, wayfinding signage has become an effective solution to cope with urban dynamics due to its low cost and… read more here.

Keywords: functionality; non designers; bridging perceptual; designers non ... See more keywords