Trade Shows and SME Internationalisation: Networking for Performance
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DOI: 10.1007/s11575-020-00421-y
Abstract: Trade shows are a key vehicle where SMEs often develop networks, through which valuable resources for internationalisation can be acquired. However, there tends to be a scarcity of research on the performance outcomes of network… read more here.
Keywords: shows sme; performance; sme internationalisation; trade shows ... See more keywords