The determinants of social promotion success: A case study of crowdfunding projects
Sign Up to like & getrecommendations! Published in 2020 at "Applied Stochastic Models in Business and Industry"
DOI: 10.1002/asmb.2575
Abstract: Crowdfunding has emerged as a major way to raise financial supports through collaborative contributions of the general public. In recent studies, promotional activities are found to be highly influential to the final outcome of crowdfunding… read more here.
Keywords: social influence; success; crowdfunding projects; determinants social ... See more keywords
Reconnecting with the past in social media: The moderating role of social influence in nostalgia marketing on Pinterest
Sign Up to like & getrecommendations! Published in 2017 at "Journal of Consumer Behaviour"
DOI: 10.1002/cb.1655
Abstract: Nostalgia marketing practices in social media help brands link consumers with happier times from the past. A randomized 2 (evoked nostalgia: high vs. low) × 2 (social influence: high vs. low) between-subjects factorial design experiment was conducted… read more here.
Keywords: social media; nostalgia marketing; social influence; evoked nostalgia ... See more keywords
The position of financial prudence, social influence, and environmental satisfaction in the sustainable consumption behavioural model: Cross‐market intergenerational investigation during the Covid‐19 pandemic
Sign Up to like & getrecommendations! Published in 2022 at "Corporate Social Responsibility and Environmental Management"
DOI: 10.1002/csr.2250
Abstract: The main purpose of this study is to gain an in-depth understanding of the impact of financial prudence (FIN) on social influence and environmental satisfaction in the sustainable consumption (SC) behavioural model from a cross-market… read more here.
Keywords: social influence; influence environmental; influence; market ... See more keywords
Social value orientation modulates behavioral and neural responses to social influence
Sign Up to like & getrecommendations! Published in 2023 at "Human Brain Mapping"
DOI: 10.1002/hbm.26276
Abstract: Substantial studies have investigated the social influence effect; however, how individuals with different social value orientations (SVOs), prosocials and proselfs, respond to different social influences remains unknown. This study examines the impact of positive and… read more here.
Keywords: social influence; influence; influence probability; social value ... See more keywords
Subscription strategy choices of network video platforms in the presence of social influence
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DOI: 10.1007/s10660-021-09504-w
Abstract: In this paper, we investigate the optimal subscription strategy for network video platforms and show how it is affected by social influence. The strategy decision is made among paid strategies, free strategies, and trial strategies,… read more here.
Keywords: video; social influence; positive social; influence ... See more keywords
Harnessing Social Influence Theory to Improve Attitudes Towards Gay Parents
Sign Up to like & getrecommendations! Published in 2019 at "Sexuality Research and Social Policy"
DOI: 10.1007/s13178-019-00425-w
Abstract: Despite the legal recognition of gay men’s right to marry and form families in numerous countries, they remain at risk of mental health impacts from prejudice. This novel experimental study aimed to harness social influence… read more here.
Keywords: social influence; attitudes towards; gay parents; influence theory ... See more keywords
Social Influence on Positive Youth Development: A Developmental Neuroscience Perspective.
Sign Up to like & getrecommendations! Published in 2018 at "Advances in child development and behavior"
DOI: 10.1016/bs.acdb.2017.10.003
Abstract: Susceptibility to social influence is associated with a host of negative outcomes during adolescence. However, emerging evidence implicates the role of peers and parents in adolescents' positive and adaptive adjustment. Hence, in this chapter we… read more here.
Keywords: influence positive; social influence; positive youth; influence ... See more keywords
Do people follow neighbors? An immersive virtual reality experimental study of social influence on individual risky decisions during evacuations
Sign Up to like & getrecommendations! Published in 2021 at "Automation in Construction"
DOI: 10.1016/j.autcon.2021.103644
Abstract: Abstract This study examined social influence on individual risk-taking decisions during evacuations through an immersive virtual reality (VR)-based experiment. Participants were asked to evacuate in the case of a virtual building fire. The results suggested… read more here.
Keywords: social influence; route; influence individual; risky decisions ... See more keywords
Social Influence Analysis: Models, Methods, and Evaluation
Sign Up to like & getrecommendations! Published in 2018 at "Engineering"
DOI: 10.1016/j.eng.2018.02.004
Abstract: Abstract Social influence analysis (SIA) is a vast research field that has attracted research interest in many areas. In this paper, we present a survey of representative and state-of-the-art work in models, methods, and evaluation… read more here.
Keywords: social influence; models methods; influence analysis; evaluation ... See more keywords
Trust and distrust of tsunami vertical evacuation buildings: Extending protection motivation theory to examine choices under social influence
Sign Up to like & getrecommendations! Published in 2017 at "International journal of disaster risk reduction"
DOI: 10.1016/j.ijdrr.2017.06.016
Abstract: Abstract Tsunami vertical evacuation (TVE) buildings have the potential to save many lives. Yet whether TVE buildings actually save lives depends critically on whether people trust and evacuate to them, a question that has not… read more here.
Keywords: social influence; tsunami; tve; protection motivation ... See more keywords
¿Y Usted? Social influence effects on consumers' service language preferences
Sign Up to like & getrecommendations! Published in 2017 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2016.08.030
Abstract: The phenomenon of consumer multilingualism requires service marketers to consider the impact of service language on service evaluations. While prior research shows that multilingual consumers prefer service in their native language, this research establishes the… read more here.
Keywords: research; social influence; service language; usted social ... See more keywords