Capturing the role of societal affinity in cross-border mergers with the Eurovision Song Contest
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DOI: 10.1057/s41267-019-00271-3
Abstract: This paper demonstrates the effectiveness of voting bias in the Eurovision Song Contest as a means of capturing societal affinity. More than 180 million viewers from more than 40 countries watch the Eurovision Song Contest… read more here.
Keywords: societal affinity; song contest; affinity; entre ... See more keywords