The role of gender and product consumption in the mental representation of industrial and craft beers: An exploratory study with Mexican consumers
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DOI: 10.1016/j.foodqual.2017.03.008
Abstract: Abstract Why do people eat and drink as they do? This complex question is of great interest to both the academic and industrial world. In recent years, a change of consumption has been noticed in… read more here.
Keywords: craft beers; product; sort beers; consumption ... See more keywords