Charity sport event participants and fundraising: An examination of constraints and negotiation strategies
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DOI: 10.1016/j.smr.2019.02.005
Abstract: Abstract Charity sport events provide participants with a meaningful event experience, and the opportunity to support a charitable cause is a critical component of this experience. This opportunity often involves fundraising, either as a requirement… read more here.
Keywords: sport event; event; event participants; charity sport ... See more keywords
Business models for active outdoor sport event tourism experiences
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DOI: 10.1016/j.tmp.2019.100561
Abstract: Abstract This paper aims to propose business models for different outdoor sport tourism experiences, based on insights from active sport event participants and sport event organisers. The proposed business models are integrated into a single… read more here.
Keywords: sport event; business models; event; business ... See more keywords
Examining the effect of experiential marketing on behavioral intentions in a festival with a specific sport event
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DOI: 10.1080/16184742.2016.1247903
Abstract: ABSTRACT Research question: Participation in sport events is a significant aspect of experience. So far very few analyses exist that shed light on the kind of experiences that satisfy participants within the context of sport… read more here.
Keywords: experiential marketing; study; sport; event ... See more keywords
Destination development by sport event tourism (SET): a case study of Thailand
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DOI: 10.1080/17430437.2021.1916234
Abstract: Abstract Thailand is a canvas of opportunity upon which to design the quintessential pleasure dome of tourism through sports events if the socio-economic and political obstacles can be circumnavigated. Thailand’s economy is expected to reach… read more here.
Keywords: tourism; destination; sport; event tourism ... See more keywords
The Donors Supporting Charity Sport Event Participants: An Exploration of the Factors Driving Donations
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DOI: 10.1123/jsm.2019-0253
Abstract: Fundraising for a charity sport event (CSE) is a critical and challenging aspect of the event experience. CSE participants (i.e., CSE fundraisers) must engage with their network of friends, family, and colleagues (i.e., CSE donors) to solicit… read more here.
Keywords: cse; factors driving; sport; event ... See more keywords
Sport-event portfolios: An analysis of their ability to attract revenue from tourism
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DOI: 10.1177/1354816619884448
Abstract: Some cities strategically plan multiple small and medium-size sport events on different dates in their annual calendar of activities and avoid focusing on a single event of great magnitude. This is how the concept of… read more here.
Keywords: tourism; portfolio; event portfolios; event ... See more keywords