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Published in 2020 at "Journal of Islamic Marketing"
DOI: 10.1108/jima-11-2019-0243
Abstract: Purpose The purpose of this paper is to investigate the drivers of the depth of halal standard implementation in the halal-certified food manufacturing small- and medium-sized enterprises (SMEs). The second aim of this paper is…
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Keywords:
halal standard;
food manufacturing;
performance;
standard implementation ... See more keywords