How self-construal drives intention for status consumption: A moderated mediated mechanism
Sign Up to like & getrecommendations! Published in 2020 at "Journal of Retailing and Consumer Services"
DOI: 10.1016/j.jretconser.2020.102065
Abstract: In the book titled ‘The Theory of the Leisure Class’, Veblen (1899)first coined the term status consumption to indicate people's tendency to acquire consumer items to display social status. Marketers and retailers dealing with status… read more here.
Keywords: status; drives intention; self construal; status consumption ... See more keywords
Economic Inequality Increases the Preference for Status Consumption
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DOI: 10.3389/fpsyg.2021.809101
Abstract: Prior research has shown the relationship between objective economic inequality and searching for positional goods. It also investigated the relationship between social class and low income with conspicuous consumption. However, the causal relationship between economic… read more here.
Keywords: relationship; status consumption; status; economic inequality ... See more keywords